Created in 1997 (Luxembourg), AMAZON.COM own 383 sister brands and 1075 competing brands. The AMAZON.COM brand is owned by AMAZON.COM, INC., a company listed in New York. AMAZON.COM belongs to the Retail -Cyclical business sector.

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Desirable brands > Pricing Power > 5 major sectors

Only companies with a strong brand or unique know-how benefit from this ability to set their prices without impacting demand and thus preserve their margins.

Desirable brands, generators of Pricing Power

In times of inflation of production costs, strong brands enable Pricing Power and preservation of margins. Definitions & Examples...

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