The It's all about what matters to you & orange brand, founded in 2015 (United Kingdom), from 406 sister brands and 3453 competing brands. It's all about what matters to you & orange's notoriety arose from exemplary management which optimizes product quality and client satisfaction, which in turn generate financial performance, and therefore, stock performance. Being a Popular brand online is assessed based on the evolution of worldwide Web searches over the last five years.