ALWAYS PREPARED FOR PLEASURE, created in 1999 (Netherlands), from 537 sister brands and 3027 competing brands. The ALWAYS PREPARED FOR PLEASURE brand is owned by DIAGEO PLC, a company listed in Francfort. The International Securities Identification Number (ISIN) of DIAGEO PLC is GB0002374006. ALWAYS PREPARED FOR PLEASURE belongs to the Beverages - Alcoholic business sector.