The Dutti sport by Massimo Dutti brand, founded in 2001 (Spain), from 30 sister brands and 639 competing brands. Dutti sport by Massimo Dutti's notoriety arose from exemplary management which optimizes product quality and client satisfaction, which in turn generate financial performance, and therefore, stock performance. Being a Popular brand online is assessed based on the evolution of worldwide Web searches over the last five years.