The Heineken LAGER BEER PREMIUM QUALITY brand, founded in 2006 (Netherlands), from 340 sister brands and 1332 competing brands. Heineken LAGER BEER PREMIUM QUALITY's notoriety arose from exemplary management which optimizes product quality and client satisfaction, which in turn generate financial performance, and therefore, stock performance. Being a Popular brand online is assessed based on the evolution of worldwide Web searches over the last five years.