POLO DENIM & SURPLUSRALPH LAUREN, created in 1899 (United States), from 70 sister brands and 812 competing brands. POLO DENIM & SURPLUSRALPH LAUREN's notoriety arose from exemplary management which optimizes product quality and client satisfaction, which in turn generate financial performance, and therefore, stock performance. Being a Popular brand online is assessed based on the evolution of worldwide Web searches over the last five years.