XPO Logistics, created in 2000 (United States), from 14 sister brands and 669 competing brands. XPO Logistics's notoriety arose from exemplary management which optimizes product quality and client satisfaction, which in turn generate financial performance, and therefore, stock performance. Being a Popular brand online is assessed based on the evolution of worldwide Web searches over the last five years.

XPO Logistics is a brand of XPO Logistics Inc (XPO) Popularity

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The following interest graph for XPO Logistics shows the evolution of worldwide Web searches in the last five years. The graph shows the evolution of XPO Logistics search rates over time, with a value of 100 indicating the month when it was highest.
Evolution of interest in the search “XPO Logistics” (Google Trends)
Sources: Google Trends and Allbrands.markets
Compare the 5-year Web notoriety graph with the 5-year market price graph:
Notoriety -> Market prices