The UPSIBER 74 brand, founded in 1970 (France), from 496 sister brands and 17478 competing brands. The UPSIBER 74 brand is owned by BRISTOL-MYERS SQUIBB COMPANY, a company listed in New York. The sector of UPSIBER 74 is Drug Manufacturers.

UPSIBER 74 is a brand of BRISTOL-MYERS SQUIBB COMPANY (BMY) News

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Desirable brands > Pricing Power > 5 major sectors

Only companies with a strong brand or unique know-how benefit from this ability to set their prices without impacting demand and thus preserve their margins.

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