TOP 50 BRANDS: BEST CHANGES IN GOOGLE SEARCHES BETWEEN JUNE 2018 AND MAY 2023
The brand interest graphs show the trend of web searches around the world over the past five years. Method of calculation of the brand's Google Search Index: (Value of the last point - value of the first point of the graph) X Average of the value of the 60 points of the graph. Click to access the brand graphic :
#1 MARRIOT BONVOY : (86 – 0) X 59.28 = 5 098
#2 ADJARABET : 4 328
#3 JUVENTUS FC : 4 290
#4 CANOPY BY HILTON : 4 057
#5 VOCO : 3 993
TOP 50 INSIGHTS
The 3 companies in the TRAVEL AND LEISURE sector with the most brands are :
-HILTON WORLDWIDE with #4 CANOPY BY HILTON, #8 TAPESTRY COLLECTION, #22 TRU BY HILTON. Consensus of analysts on Marketscreener.com: 4/5, Last dividend : 0,43%. BUY HILTON WORLDWIDE IN 1 CLICK
-TOPGOLF CALLAWAY BRANDS CORP avec #7 TOPTRACER RANGE, #11 TOPTRACER, #48 TRAVISMATHEW. Consensus of analysts on Marketscreener.com: 5/5, Last dividend : 0,00%. BUY TOPGOLF CALLAWAY BRANDS CORP IN 1 CLICK
-MARRIOTT INTERNATIONAL avec #1 MARRIOT BONVOY, #18 MOXY HOTELS, #33 MARRIOTT EXECUTIVE APARTMENTS. Consensus of analysts on Marketscreener.com: 4/5, Last dividend : 0,94%. BUY MARRIOTT INTERNATIONAL IN 1 CLICK
The evolution of the global web audience of brands is a real tool for extra-financial forecasting, in the same way as Customer Satisfaction or ESG criteria. Especially in these times of economic crisis and the quest for precious Pricing power...
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